FMS - Leading Creator for RC Airplanes, RC Cars

In the FMS project, we designed a user-friendly website with a focus on clear product categorization and enhanced customer engagement features. The site includes a mega menu for easy product navigation, influencer recommendations for added credibility, and a strategically placed accessories shopping area to boost cross-selling. We also incorporated a video carousel to showcase products effectively and a comprehensive product gallery for customers to view items from different perspectives. Additionally, visualized product specifications and detailed 'in the box' sections further enrich the shopping experience and encourage related purchases.

In the FMS project, our research and processing focused on creating a customer-centric website with intuitive navigation and enhanced engagement features. We analyzed product categorization based on appearance, integrated influencer recommendations for credibility, and strategically positioned accessory shopping areas for cross-selling. Additionally, we used a video carousel to highlight product features attractively and developed a detailed product gallery for informed purchasing decisions. Our approach aimed to provide a comprehensive and engaging shopping experience, tailored to the specific needs of FMS's target audience.

Both parties confirm the requirements

Online for group and meeting discussions, offline for face-to-face conversations

Design & Development

Developing the website based on the client-provided design drafts, ensuring a 1:1 replication

Feedback & Acceptance

After the initial draft is provided, the client may suggest revisions, and modifications will be made until the client is satisfied with the final product